Effective Date: 1st of July, 2023.

At Market Link, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and disclose information about you when you use our business directory services available through our websites. By using the Service, you agree to the collection, use, and sharing of your information in accordance with the terms of this Privacy Policy. This Privacy Policy is subject to the provisions of the Nigerian Privacy Act.

INFORMATION WE COLLECT

We may collect various types of information about you in connection with your use of the Service. This is to provide and improve the functionality of our Service, fulfill your requests, personalize your experience, track usage, and comply with legal obligations. This information includes:

Account Information: When you create a Market Link account, we collect and store the information you provide during the account creation process, such as your name, email address, physical address, phone number, and other relevant details. We may publicly display certain information, such as your name and location, as part of your account profile.

Business Information: If you are a representative of a company that is listed on Market Link, we may gather and display business-related data about you, such as your company name, address, and employment history.

Public Content: Any content or information that you contribute to the Service, including reviews, ratings, photos, and lists, may be publicly viewable and accessible by other users. Please exercise caution when sharing personal information through your contributions. You can manage the public visibility of some of these activities through your account settings.

Activity Information: We collect information about your use of the Service, such as your search activity, pages viewed, and interactions with businesses. This may include device information, IP address, and location data when enabled.

Communications: When you use certain features or interact with businesses through the Service, you may receive messages from other users, businesses, and Market Link. These messages are part of the Service and cannot be opted out of. We may also track your actions in response to the messages you receive and share that information with relevant parties.

Various Devices: You can use any device to access the Market Link service, including your mobile phone, personal computer, or any other internet-connected device. It’s worth noting that the data we collect and retain from these various access points may be cross-referenced and merged.

Sensitive Personal Information: In certain cases, you may choose to share sensitive personal information through your use of the Service. You have the ability to limit or disallow the collection, use, or sharing of location data through your device or browser settings. You can also remove content containing sensitive personal information through your account settings.

COOKIES

Market Link and our third-party service providers may use cookies and similar technologies to enhance your experience on our Service. Cookies may include special identifiers and can be discovered on your computer or mobile device, in emails we send you, and on our websites, among other places. Cookies may transmit information about you and how you use the Service, such as your browser type, search preferences, IP address, details about advertising you have seen or interacted with, and the date and time of use. Cookies might be permanent or temporary. There are several uses for cookies, including:

• Making the Service work as expected, such as remembering if you have signed up for an account.
• Ensuring security and compliance, such as preventing fraud and unauthorized access.
• Remembering your preferences for how the Service behaves and looks.
• Delivering relevant advertisements based on your interests.
• Analyzing how visitors use the Service to improve our services.

You can manage your cookie preferences through your device or browser settings, but please note that disabling cookies may impact the functionality of the Service.

THIRD PARTIES

We may share details about you to third parties in the following cases:

1. Service Providers:We may engage third-party service providers to perform various functions on our behalf, such as hosting, data analysis, payment processing, customer service, and marketing activities. These service providers are required to safeguard the confidentiality and security of your information and only have access to it as is required to carry out their duties.
2. Business Partners:We may share information with business partners to provide you with relevant offers, promotions, and advertisements. These partners may use the information we share to tailor their marketing communications to your interests.
3. Legal Requirements:We may disclose your information if we believe it is necessary to comply with applicable laws, regulations, legal processes, or government requests. We may also disclose your information to enforce our agreements, investigate potential violations, or protect the rights, property, or safety of Market Link, our users, or others.
4. Business Transfers:In the event of a merger, acquisition, sale of assets, or other business transaction, we may transfer your information as part of the transaction. We will notify you of any change in ownership or use of your information, as well as any options you may have regarding your information, by email or a conspicuous notice on our website.
5. Aggregated or De-Identified Information: We may share aggregated or de-identified information that does not directly identify you with third parties for various purposes, such as analytics, research, and advertising.
6. Advertisers:For the purposes of data analytics and advertising campaigns, we might share some non-identifiable, de-identified, or aggregated information from or about you with third parties.
7. Content and Data Partners: We allow third-party partners to use and display certain publicly accessible content made available through the Service, such as your photographs, reviews, and other data indicated under “Public Content.”
8. Data Obtained:Market Link may collect data from third parties that allow us to identify and contact local company representatives. This information may be combined with other information Market Link possesses about you or has obtained and used for the purposes indicated in Section 1 of this privacy statement.

DATA RETENTION AND ACCOUNT TERMINATION

We retain your personal information as long as it takes to accomplish the goals listed in this privacy statement unless a longer retention period is mandated or allowed by law. We will securely delete or anonymize your information when it is no longer needed for the purposes for which it was collected. If you would like to terminate your Market Link account and have your personal data deleted, please contact us using the information provided in the “Contact Information” section below. Please note that certain information may still be retained for legal or legitimate business purposes, such as resolving disputes, enforcing our terms and conditions, or complying with legal obligations.

CONTROLLING YOUR PERSONAL DATA

As a user of Market Link, a Nigerian business directory, you have certain rights and controls over your personal data. These rights are in accordance with Nigeria’s privacy laws, including the Nigeria Data Protection Regulation (NDPR). Here are the privacy rights available to residents of Nigeria:

Access to Your Personal Data: You have the right to request access to the personal data we hold about you. This includes information collected during your use of Market Link. Within a reasonable timescale and subject to any legal limitations, we will provide you a copy of your personal data.

Rectification of Your Personal Data: If you believe that any of your personal data held by Market Link is inaccurate or incomplete, you have the right to request its correction or update. We will do everything we can to keep your personal data accurate and current.

Erasure of Your Personal Data: You have the right to request the deletion or erasure of your personal data in certain circumstances. Please be aware, however, that we might need to keep some information on file for legal or proper business needs.

Processing Restrictions: In certain circumstances, you may request that your personal data be restricted from being processed. This means that we will temporarily suspend the processing of your personal data, but we may still store it.

Objection to Processing: You have the right to object to the processing of your personal data in certain situations, including where we are relying on legitimate interests as the legal basis for processing.

Data Portability: Upon your request, we will provide you with a copy of your personal data in a structured, commonly used, and machine-readable format. You may also request us to transmit this data directly to another data controller where technically feasible.

Withdrawal of Consent: If you have provided consent for the processing of your personal data, you have the right to withdraw your consent at any time. This has no bearing on the legality of any processing that occurred prior to your withdrawal of consent.

SECURITY

We take precautions that are reasonable to guard against unauthorized access, use, or disclosure of your personal information. To assist protect your data, we employ a range of security technologies and practices. We cannot, however, guarantee its total confidentiality because there are no completely secure means of electronic transmission or storage.

UPDATES TO THIS PRIVACY POLICY

Periodically, we might alter this privacy statement to reflect adjustments to our practices or for other administrative, legal, or regulatory reasons. By publishing the amended Privacy Policy on our website or through other methods of communication, we will let you know about any significant changes. Your continued use of the Service after the effective date of the revised Privacy Policy constitutes your acceptance of the changes.

CONTACT INFORMATION

Please get in touch with us if you have any inquiries, worries, or requests about this privacy statement or how your personal data is processed.

Address: Lagos, Nigeria.

Email: info@marketlink.com.ng

Phone: +234 1 345 6252